idea/list™

A smart little case for your iphone 3G/3GS or your new ipod touch made with thick, soft wool felt. Original design by Byrd & Belle. Strap design keeps your earbuds wrapped neatly around the case. Feels soft and offers great protection. Felted material is 100% Merino wool felt and is 1/8″ thick and soft to the touch. This felt is an ecological, sustainable and renewable material and due to its high quality, has an innate durability while remaining soft.

Objectified is a feature-length independent documentary about industrial design, by director Gary Hustwit, who also directed Helvetica. It’s a look at the creativity at work behind everything from toothbrushes to tech gadgets. It’s about the people who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It’s about personal expression, identity, consumerism, and sustainability. It’s about our relationship to mass-produced objects and, by extension, the people who design them.

New book about how GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success.

Great new video out from Nike called “the game is never over.” Retro throwback to vintage games with a contemporary twist.

Envi, is a foresight urban dustbin, promoting composting from biodegradable waste. The project is based on a social approach. It shows the benefits that we can take from urban recycling. It makes waste into nutritious compost for the plant which it carries and lives in harmony with. The big part of the produced compost can be separated from Envi for usage in other occasions.

This project uses bio-reactive substances based on photo catalysis to accelerate the degradation process of waste, remove bad smells and polluting gas. It is an indicator of human activities on our environment. If the people action is positive the plant grows up, if not it will disappear.

Paint that turns virtually any surface into a functioning dry erase board. IdeaPaint is the most flexible, durable and cost-effective dry-erase solution on the market. It can be applied to any smooth surface, outperforms and outlasts the leading dry-erase options and works better with all brands of dry-erase markers.

In honor of Sponge-Bob’s 10th year anniversary, the Nooka and SpongeBob brands will be releasing three Nooka timepieces in 2009. The linear nature of the graphics on both pieces represents a common geometric theme in both the SpongeBob character and Nooka’s common design concept, while the bold colors are reflective of Nooka’s own color pallet and the official colors of the SpongeBob cartoon.

This modern and simple laptop sleeve is made of very thick industrial felted wool. Snug fit and modern closure design with heavy duty graphite snap. Original design by Byrd & Belle.